George Press, Inc.

Our mission is to provide the most compelling customer care possible to all customers who enter our doors. We duly recognize that the environment, personal dedication, product integrity, and retail performance must exceed all ordinary expectations. We provide a memorable and extraordinary experience designed to delight and surprise our valued guests.

For over 35 years George Press Jewelers has been the premiere source for bridal collections, designer jewelry, timepieces and custom designs. From advice to appraisals, repairs to replacement, our staff of gemologists and highly skilled master craftsmen can accommodate every request. 'If you can break it, we can fix it'. As an authorized repair center for many prestigious watch brands, our expert watchmaker can provide our customers with superior service and reliability. Big or small, simple or complex, we provide the same level of care, expertise and courtesy to all.

Few things enthrall George Press more than a fabulous diamond; his enthusiasm for the world’s most precious gem is positively infectious, and one reason why the jewelry emporium in Livingston that bears his name is such a success. To George, it’s quite simple. “When you love what you do, it creates a positive energy that people are drawn to.”

Located at 74 South Livingston Avenue in Livingston, New Jersey, George Press provides fine jewelry to Livingston and surrounding areas. For 35 years, George Press Jewelers has been the premier source for bridal collections, couture jewelry, timepieces and custom designs created by George himself. George, his wife Cheryl, and their expert staff have served the loyal customer base that now spans multiple generations.

“I have clients that came in 35 years ago to pick out their engagement rings, and now I’m helping their children do the same thing.” Born into a family of artists and photographers, George planned to continue the tradition by attending Pratt Institute, one of the nation’s finest art schools. He studied the great artists of the world, amassed a body of original work, and prepared to pursue a career in the arts.

Then a year before graduating, George took a summer job at a prominent jeweler near his home. As he worked with precious stones and castings, he discovered that his creativity worked as well with gold and diamonds as it did with paintings and lithographs.

After graduation, he continued to refine his skills by working with renowned jewelers, learning everything he could about gemstones, castings and design. In 1980, George opened his first shop on South Livingston Avenue. Fifteen years later, George Press settled into his current location, a classic stone edifice in the heart of Livingston’s central shopping district. The company’s relocation to the stately Mayflower Bank Building marked its transformation from a purveyor of fine jewelry to an area institution. After purchasing the historic landmark, the building was completely renovated while maintaining its architectural integrity and creating an exquisite yet inviting setting. The minute you walk in the door of George Press Jewelers, you are surrounded by light. Case after sparkling case of rings, watches, necklaces and earrings pick up the sunlight streaming in the windows. Music plays softly in the background and there is a steady hum of activity. Every customer who comes in the door is greeted by name or with a big smile.

Stop by and visit George Press Jewelers, even if you do not find what you are looking for you might find something else entirely- a new friend, a new experience, or, at the very least a piece of chocolate!

Services

Custom Jewelry Design
Watch Repair :

Watch Battery Replacement
Link Adjustment
Timekeeping Evaluation
Pressure Testing
Water Testing
Stem/Crown Replacement
Restoration
Refinishing
Crystal Replacement
Watch Cleaning, Repair and Polishing
Engraving
Watch Band Sales and Replacements

Jewelry Repair :

Stone Setting and Replacement
Repairing Damaged Precious Metals
Chain and Bracelet Repair
Jewelry Restoration
Crown Repair and Re-Tipping
Resetting Loose Stones
Jewelry and Ring Sizing
Pearl Stringing
Jewelry and Watch Engraving
Refinishing and Polishing
Jewelry Cleaning and Inspection

Estate Jewelry
Appraisals